Tuesday, December 20, 2016

Another new book announcement





I’m pleased to announce the publication, in E-Book form, of my next full-length story called “Night Vision”, with the subhead: “Sitting too close, and staring into the fire, can blind you to the things happening around you.”

It’s a story of a semi-dysfunctional family on the verge of separation, going on a camping trip.
Available at Amazon books.

Saturday, December 10, 2016

NEW BOOK ANNOUNCEMENT


                      NEW BOOK ANNOUNCEMENT
I’m proud to announce the publication of my latest full-length novel “Distant Goals”. In this age of equality, this goal may not be that distant. A woman playing football in the N.F.L.
It is available at Amazon E-Books.



Saturday, November 26, 2016

Powerful Message. Forget The sell.

 
When the message is so powerful for the time it airs and the concept is so intriguing, it’s no time to try to insert some kind of sell message. It’s better to do it as a feel-good public relations message. No one will notice your sell attempt anyway. They will remember the line: “Open your heart to everyone” at Thanksgiving time.

Monday, November 21, 2016

New book announcement


I’m pleased to announce the publishing of my latest book, “The Outrageous Hitting Coach.” A baseball guide with very unorthodox methods and training to improve hitting a baseball, told strategically from the pitcher’s point of view. Available from Amazon E-books.

Tuesday, November 8, 2016

“USING” STEPHEN HAWKING.






















“USING” STEPHEN HAWKING.
Using Stephen Hawking as a favor to him to play a villain isn’t working for Jaguar. It gets attention, but using a person who probably was never in a Jaguar, and having him endorse it, is such a transparent use of borrowed interest. At the end, he states: “ We all drive Jaguars.”  He could just as easily have said: “We all eat at Burger King.”


Thursday, October 27, 2016

I’m proud to announce the publishing of my first full-length book in electronic form. It’s called “West Thirteenth Street” and it’s a collection of memories of coming to New York City in the early 1960’s, and living on a dynamic street in those fascinating, changing times.  It covers the start of my career in advertising , beginning at Doyle Dane Bernbach.
This is not a novel. It is a memoir. The events actually happened. Only the names have been changed.  Available at Amazon Books.

Tuesday, October 25, 2016

CHILD ABUSE FOR PROFIT.


CHILD ABUSE FOR PROFIT.
How cheap are you to steal from your kid?  How stupid, and borderline abusive to do something dangerous to him? All for some change to buy a pizza that you are too lazy to go to your car to get your wallet to pay for? And what’s the chance he’d have over $5.00 in change in his little pockets? The idiot isn’t the character in this spot, it’s the idiots that came up with this ridiculous commercial, the person who approved it, and the client who ok’d spending his money on a TV spot designed to disgust his customers. They must be desperate for attention with all the competition around for pizza.