CUTENESS OVERPOWERS MESSAGE

CUTENESS OVERPOWERS MESSAGE.

When you have an important message, emphasize it. Don’t bury it in cuteness, so that it’s not what’s remembered in your spot. The door wasn’t needed overnight. 2 or 3-day delivery would have been OK. He probably sleeps in the house overnight anyway. He’s so cute, he distracts from the message. (this spot is about overnight delivery).

"I'm No Doll"

“I’m No Doll”

In the days when women are now involved in every aspect of our armed forces, including combat, it’s a time when a young, attractive woman declares : “I’m no doll”.

Deluth Trading Co.’s  commercial declares that a woman who does the same outdoor stuff as a man, deserves clothes that are just as functional.