“Clinically Proven”
You can’t watch three commercials without two of
them using the phrase: “Clinically Proven.” I used to think that meant there
was some science involved, like a scientific study or a lab procedure that
proved the claim. Then I started to realize there would have to be more testing
labs in the country than golden labs.
I decided to research what “clinically proven”
really meant. The result of my research is, there is no research involved. In
fact, there is no real definition of what it means to even claim “clinically
proven.” It could mean anything, or more likely, nothing.
This is usually a deceptive term that sounds
scientifically valid, but probably has little or no scientific evidence to back
it up. The term is basically useless and should be a red flag for any claim it
is supporting. Which should signal to you: “buyer beware!”
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