Saturday, December 13, 2014

Budweiser Public Service


           
       
                              Budweiser Public Service
This is an interesting way to say the same theme: “Don’t drink and drive”. It’s told from a dog’s point of view. The spot shows all the stages of the relationship between the man and the puppy as it grows to an adult dog. He is a constant companion until one day the man goes out at night with a few guys, presumably to go to a club or bar, where they will be drinking. The dog waits as he always does by the door for his master. He waits all night. One assumes that something happens to him, since he didn’t come home. That he must have driven under the influence. In the morning, the dog is still waiting as the door opens and the man comes in. He apologizes to the dog, and explains that he decided to sleep over at Dave’s house, implying that he made the choice not to drive after drinking. The dog was very happy to see him. As would be other family members. Nice spot.

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